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mindset

Design thinking

Leverage the power of empathy to develop solutions based on customer needs
INSTRUCTOR LED
FACE TO FACE OR ONLINE

MODULES

HOURS
LEARNING METRICS
ASSESSED & GRADED

WHO SHOULD TAKE THIS WORKSHOP?

This workshop is designed for anyone who wants to solve problems with products, processes, or services. Learn how to leverage the power of empathy to truly understand customer wants and needs.
empathise more effectively with your customers
unlock ideation to find hidden solutions to complex problems
test your prototypes

LEARNING POINTS

  • Explain the steps of the design thinking process
  • Gain customer insights through the Voice of the Customer
  • Build in-depth customer personas
  • Use customer journey maps to identify hidden pain points
  • Define the problem from a customer perspective
  • Re-evaluate the problem statement
  • Use a variety of ideation techniques
  • Evaluate ideation based on use and originality
  • Select the right prototype for their context
  • Visualize process flows more effectively
  • Conduct valid and reliable tests

METHODOLOGY

Training with Mango maximises action and interaction, blending individual and group exercises. Participants master key concepts through role plays, games, quizzes, case studies, discussions and reflective sessions

STRUCTURE

1.    Empathize
Examine the factors that can influence online relationships. Uncover some strategies for improving communication in a remote work environment. Practice using empathy, active listening, and small talk to build relationships.

2.    Define
Discover how to synthesize the information collected in the empathize stage to arrive at a problem statement. Practice ways of redefining the problem statement and using techniques like laddering to evaluate it from strategic and operational levels.

3.    Ideate
Explore how to use divergent thinking techniques like worst idea, SCAMPER, crazy eights, brainwriting, mind-mapping, storyboarding, and sketching. Learn how to evaluate ideation and make the right choices based on use and originality.

4.    Prototype
Discover the different ways to prototype using sketches, mock-ups, physical models, storytelling and even bodystorming. Discover the best way to visualize process flows through nodes and links.

5.    Test
Examine how to build reliable tests of prototypes. Discover how to develop test scenarios and questions maps. Explore how to observe users and learn how to listen to their experience in real time.

Talk to us about your training.

Contact details

GET IN TOUCH

Address
MANGO TRAINING SDN BHD
E-13-13-A PLAZA MONT KIARA
2 JALAN KIARA
50480 KUALA LUMPUR, MALAYSIA
Phone
+60 (0)3 6419 1828
E-mail
info@mangotraining.com
Hours of operation
Monday - Friday 9.00 - 19.00