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LEADERSHIP & MANAGEMENT

CRISIS  COMMUNICATIONs

Be ready for the unexpected
INSTRUCTOR LED
FACE TO FACE OR ONLINE

MODULES

HOURS
LEARNING METRICS
ASSESSED & GRADED

WHO SHOULD TAKE THIS WORKSHOP?

This workshop is designed for senior leaders to communicate effectively after a crisis has taken place. The workshop will contain a comprehensive way to plan for crisis communication based on real life case studies. It will also include a mini simulation.
speak to the media in the event of a crisis
Build a solid crisis communication plan
get your message right

LEARNING POINTS

  • Identify potential crises in their organization
  • Apply frequent, fast, open and empathetic communication 
  • Adopt a comprehensive crisis communication process
  • Build their crisis communication team
  • Develop effective holding statements 
  • Adopt the right communication strategies
  • Create a powerful initial statement
  • Identify key stakeholders
  • Tailor messages for stakeholders
  • Prepare for a press conference
  • Handle difficult and sensitive questions

METHODOLOGY

Training with Mango maximises action and interaction, blending individual and group exercises. Participants master key concepts through role plays, games, quizzes, case studies, discussions and reflective sessions

STRUCTURE

1.    Best Practice
Explore what makes some organizations more effective at dealing with crises. Examine used cases to find the special ingredients of effective crisis communication. 

2.    Ready
Anticipate different types of crises and create a risk profile. Build your crisis communication plan and select individuals for your crisis communications team. 

3.    Act
Discover how to leverage internal communications to ensure your organization is agile and moving quickly. Prepare holding statements before selecting your communication strategy. Discover how to put out a carefully worded initial statement. 

4.    Continue
Examine the different communication channels and learn how to build tailored messaging to key stakeholders. Discover how to prepare for press conferences and speak convincingly to the media.

5.     Evaluate
Learn how to extract key lessons from crisis communications to continuously refine and develop effective strategies.

Talk to us about your training.

Contact details

GET IN TOUCH

Address
MANGO TRAINING SDN BHD
E-13-13-A PLAZA MONT KIARA
2 JALAN KIARA
50480 KUALA LUMPUR, MALAYSIA
Phone
+60 (0)3 6419 1828
Hours of operation
Monday - Friday 9.00 - 19.00